Key points
- OpenAI has partnered with Broadcom to develop and deploy custom AI processors, which could change the dynamics of data center networking and chip supply strategies.
- The collaboration will deploy 10 gigawatts of OpenAI-designed accelerators and Broadcom’s Ethernet-based networking systems, starting in 2026, and will influence how enterprises build and scale future AI data centers.
- The move signals a shift towards open and scalable networking architectures, and could challenge Nvidia’s dominance in high-performance AI workloads, with Ethernet offering broader interoperability and avoiding vendor lock-in.
According to sources, OpenAI has partnered with Broadcom to co-develop and deploy its first in-house AI processors. This move is significant as it could reshape data center networking dynamics and chip supply strategies, allowing OpenAI to secure more computing power for its rapidly growing AI workloads. The multi-year collaboration will deploy 10 gigawatts of OpenAI-designed accelerators and Broadcom’s Ethernet-based networking systems starting in 2026. This underscores a move toward custom silicon and open networking architectures that could influence how enterprises build and scale future AI data centers.
By designing its own chips and systems, OpenAI can embed what it’s learned from developing frontier models and products directly into the hardware, unlocking new levels of capability and intelligence. The racks, scaled entirely with Ethernet and other connectivity solutions from Broadcom, will meet surging global demand for AI, with deployments across OpenAI’s facilities and partner data centers. Ethernet’s AI advantage grows as the decision to rely on Broadcom’s Ethernet fabric, rather than Nvidia’s InfiniBand interconnects, signals OpenAI’s intent to build a more open and scalable networking backbone.
Analysts suggest that this is in line with a broader industry momentum toward open networking standards, which can deliver flexibility and interoperability. This move is another attempt to challenge InfiniBand’s dominance in high-performance AI workloads and may push hyperscalers to standardize on Ethernet for ecosystem diversity and digital sovereignty. The decision also reflects a future of AI workloads running on heterogeneous computing and networking infrastructure, said Lian Jye Su, chief analyst at Omdia.
Hyperscalers and enterprise CIOs are increasingly focused on how to efficiently scale up or scale out AI servers as workloads expand. Nvidia’s GPUs still underpin most large-scale AI training, but companies are looking for ways to integrate them with other accelerators. Nvidia’s recent decision to open its NVLink interconnect to ecosystem players earlier this year gives hyperscalers more flexibility to pair Nvidia GPUs with custom accelerators from vendors such as Broadcom or Marvell.
The collaboration also highlights how networking choices are becoming as strategic as chip design itself, suggesting a change in how AI workloads are powered and connected. OpenAI’s move underscores a broader industry shift toward diversifying supply chains and ensuring better control over performance and cost. As AI adoption continues to scale and AI leaders seek more balance between performance gains and cost control, vertical integration through custom silicon becomes strategic. This could elevate ASICs and Ethernet-based fabrics and foster competition among chipmakers. However, only a handful of enterprises, mainly hyperscalers and large GenAI vendors, will be able to design their own AI hardware while providing sufficient internal software support, with most enterprises likely to continue to rely on Nvidia’s full-stack solutions. Microsoft and Azure are expected to be impacted by this shift, as the demand for custom AI processors and open networking architectures continues to grow, and companies like OpenAI and Broadcom lead the way in this new era of AI infrastructure.
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