Key Points
- Microsoft has removed onboarding fees for individual developers to publish apps on the Microsoft Store, making it more accessible and inclusive.
- The Microsoft Store is now used by over 250 million monthly active users, making it a trusted and scalable PC distribution channel.
- Developers can publish various app types, including Win32, UWP, PWA, .NET MAUI, and Electron apps, without requiring code changes.
Microsoft has announced a significant update to its Microsoft Store, removing onboarding fees for individual developers. This change aims to create a more inclusive and accessible platform, empowering developers to innovate and thrive on the Windows ecosystem. The new experience is now globally available in nearly 200 markets worldwide. Developers no longer need a credit card to get started, removing a key point of friction that has affected many creators around the world.
The Microsoft Store has become a crucial platform for developers, with over 250 million monthly active users. Its open policies have made it the most trusted and scalable PC distribution channel across both consumer and commercial devices. The store’s massive reach, flexibility, and trust make it an attractive option for developers. All app types are welcome, including Win32, UWP, PWA, .NET MAUI, and Electron apps, which can be published without requiring code changes.
The new onboarding process for individual developers is free and streamlined. It requires only a personal Microsoft account and a guided, modern UI. Lightweight ID verification is also available, allowing developers to quickly verify their identity by scanning a valid government-issued ID and their selfie. This process is supported in all markets worldwide.
Microsoft’s decision to remove onboarding fees is a statement of respect for developers who create with limited resources but powerful ideas. The company is committed to helping the developer ecosystem thrive and has thanked developers for their feedback. The Microsoft Store’s commerce flexibility allows developers to use Microsoft’s commerce platform at low revenue share rates or bring their own in-app commerce system and keep 100% of the revenue.
Developers can reach millions of users across Windows devices through the Microsoft Store. The store offers complimentary hosting, free signing, and automatic updates (MSIX), reducing developers’ overhead and allowing them to focus on building great experiences. With these benefits, developers can publish their apps quickly and easily, getting started by opening their account at storedeveloper.microsoft.com.
The implications of this update are significant, as it opens up new opportunities for developers to create and share their apps with a massive audience. With the Microsoft Store’s trusted distribution, commerce flexibility, and complimentary hosting, developers can maximize their profit and reach. As the Windows developer platform continues to evolve, the Microsoft Store is at the heart of this momentum, offering developers unmatched reach, flexibility, and trust.
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